LAND OF CAN'T BELIEVE

I Can't Believe It's Not Butter is now made with real, simple ingredients and no artificial preservatives. That's hard to believe. So we made a spot about other things that are hard to belive. And brough back Fabio for the briefest of cameos.

Credits
Agency: Mullen Lowe
CD: Jon Ruby, Enrique Camacho
Art Director: Pier Madonia
Writer: Pete Shamon
Agency Producer: Josh Litweiler
Director: Canada
Production Company: Director's Bureau